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[Entertainments] How To Get Signed To A Record Label

[Entertainments] How To Get Signed To A Record Label

        How To Get Signed To A Record Label 
As an Artiste you are to understand what music is, and what the music business is. The Nigerian Music Industry has developed so much so that people earn a living from music, to the point that artistes' like Davido can afford to buy a Porche which goes for over $50million without having to call on Mummy and Daddy.

If you have the mindset that music is business, then you will think like a business man. In business we invest to get returns, and so it is with music. No record label will want to sign someone that has not developed a brand for himself that they can invest in.
In an interview with Don jazzy, president of Mavins Record he said 'For you to get into Mavins system, you really must have worked on yourself. Like some of the artistes we are considering now, they are people that have been doing their own thing. You can't walk up to me and say you are an artiste and you want a record deal with just two Facebook likes or followers, I won't take you seriously. People are looking for content.

There are people with no talent with five thousand followers; that means they are actively engaging and doing something. It's important that you have those followers because it shows me you have fans. How was Justin Bieber found on YouTube? He has fans and he was marketing himself.

Mavins will not wake up one day and say, 'You, it looks like there is hope for you, lets sign you.' No, you have to be active. You must be doing things. Then based on these things, we can say, 'Wow, you need some support and we can sign you.' Labels don't change you, they add to what you already have.'
In an interview with Davido, president of DMW, he said that you have to be doing your thing, attending shows etc, stressing that Dremo and Mayourkun were discovered in shows, while they were doing their own thing.


3 IMPORTANT STEPS GET SIGNED TO A RECORD LABEL
1. WORK ON YOURSELF/SONG: You have to ensure that your song is good, and acceptable. Get a very good production for your song. Listen to songs of top musicians and compare with yours, then fill the missing link. Seeing they say is believing. They have to see something that will convince them to invest in you. They will only associate with you when they feel you are already success ful. Locate a branding and packaging company that can help you in building a brand for yourself. Customize your wardrobe, have a website, etc.
2. CREATE A BRAND FOR YOURSELF: In the music industry, presence matters a lot. Remember, every business man or woman will want to invest in a fertile ground. Seeing they say is believing. They have to see something that will convince them to invest in you. They will only associate with you when they feel you are already successful. Locate a branding and packaging company that can help you in building a brand for yourself. Customize your wardrobe, have a website, etc.
3. LET THE WORLD KNOW ABOUT IT: To minimize cost as an upcoming artiste I advise you to make use of the new media (Internet, social media) create a buzz around you. Have a facebook fan page, twitter /youtube account and increase your fanbase.
Then you will attract the best record deal.

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